Dylan Thomas Essay -- essays research papers

Despite Dylan Thomas&8217 often obscure images, he expresses a clear message of religious devotion in many of his poems. He urinates images that reflect God&8217s connection with the earth and proboscis. In &8220And death shall have no dominion, Thomas portrays the redemption of the soul in death, and the soul&8217s liberation into harmony with nature and God. Thomas best depicts his beliefs, though abstract and complicated, to the reader with the use of analogies and images of God&8217s presence in nature. Appreciating the virtue of humility in &8220Shall gods be said to thump the clouds, Thomas associates God with thunder, rainbows, and night only to remind us that He is even much present in a simple stone as He is in other great entities. In &8220The ferocity that with the green flat coat drives the flower, Thomas again makes the connection of body and earth, implying that there is only one holy force that has created all motion and life on this planet. This force, because it is so pristine and boundless, is present in the shadows and poverty of our world, as depicted in &8220Light breaks where no sun shines. God&8217s sacred presence in the body and earth is the ultimate theme within these chosen poems.In &8220The force that through the green fuse drives the flower, Dylan Thomas illustrates the connection between the earth, the body, and God. He discusses how twain nature and man are propelled by the same holy force and therefore are united. He does not propose the question of how the stem grows to create a flower or how blood circulates within the body, just rather what is the ultimate force behind all motion and life on the earth. &8220The force that through the green fuse drives the flower / Drives my green age/&8230The force that drives the water through the rocks / Drives my red bloodIn these analogies, Thomas humbles the human melt and depicts God&8217s presence in all natural things, including humans. Thomas reveals that we are not a separ ate entity, but only part of a greater existence. Aside from the holy force that propels the world, Thomas also examines how we alter the way our lives should naturally progress. Death is a stage of life as a rose is bent or killed by the cold so should we age and eventually die in due time. However, Thomas analyzes human and natural... ...s, and &8220waste allotments. This stanza is the near important because it claims that &8220When logics die, / The secret soil grows through the eye, / And blood jumps in the sun. Making the final connection with the holy presence in the earth that grows up through the body and into the brain, Thomas conveys that God will save us and be there when we are empty and he will bless us at times when we need it most.In these poems and many others, Dylan Thomas expresses God&8217s presence and unconditional love for everyone. He has conventional spiritual views, occasionally alluding to the Bible, but his images are unique. He describes heaven with the stars and the wind, and connects God with thunder, rainbows, and gravel. Using the motion and life on the earth, Dylan Thomas facilitates these concrete ideas to describe his abstract spiritual beliefs. Nature is an idealistic way to describe God because He is present everywhere on our earth. Whether it be the soul&8217s redemption into heaven with God and the earth or God&8217s great force that creates all motion on the planet, His presence is the theme that Dylan Thomas expresses best of all of his poetry.

A Comparison of Satire in Catch-22 and Good as Gold :: comparison compare contrast essays

Satire in Catch-22 and Good as Gold Joseph Heller who is perhaps one of the just about famous writers of the 20th century writes on some emotional issues such as war. He does not deal with these issues in the normal fashion instead he criticizes them and the institutions that help carry these things out. Heller in fact goes beyond criticizing he satirizes. passim his two major novels Catch-22 and Good as Gold he satirizes almost all of Americas respectful institutions. Catch-22 is a satire on World War II. This novel takes place on the small island of Pianosa in the Mediterranean ocean late in the war when Germany is no longer a threat. It is the struggle of one man, Yossarian, to survive the war. Throughout this novel Yossarian is trying to escape the war, and in launch to do so he does many improper things. Good as Gold is about a Jewish man named Gold. It is about Golds experiences with the government firearm being employed in the White House. It also deals in detail wit h Golds family problems and Golds struggle to write a book on the contemporary Jewish society. Throughout these two novels, Catch-22 and Good as Gold, Heller criticizes many institutions. In Good as Gold it is the White House and government as a whole, and in Catch-22 it is the military and medical institutions. In Catch-22 the military is heavily satirized. Heller does this by criticizing it. Karl agrees with this statement by offering an example of the satire of both the military and civil institutions in Catch-22 The influence of mail clerk Wintergreen, the computer foul-up that promotes Major Major, and the petty rivalries among officers satirizes the communication failures and the cut-throat competition Heller saw within both the civilian and military bureaucracies of the 1950s. Even the Civil Rights movement, not yet widespread in the 1950s, is satirized in Colonel Cathcart attitudes toward enlisted men. (23) Karl summarizes the satirazation of the military with this The enemy in Hellers book is not simply the sanatorium of war, but also the deadly inhuman bureaucracy of the military-economic establishment which clams to be a stay against chaos while it threatens human life much insidiously then battle itself. Heller also questions the need for the death and carnage throughout the novel asking if it is really necessary.

Life in the 90s Essay -- essays research papers

Throughout the 1990s on that point was a lot of good and bad times. Starting with the good things, I will begin my paper with 5 of the up-most important events in this period of time and then conclude with 4 of the down sides. Early in the 90s was Desert Storm, which was a huge success. The 1991 bombing of capital of Iraq was a demonstration of smart, effective weapons,planning ahead and military superiority. Having control in the subscriber line was a major goal ofthose who had planned out the attack. Starting attacks on the capital was the major ideaand political goal of destabilizing Saddam Husseins regime (basically the main(prenominal) purposehere was to have Iraqs leader murdered). About 244 laser-guided bombs and 88 cruisemissiles were delivered against Baghdad targets in 43 days of war. Thats most of thepowerful weapons used in Desert Storm. Overall, around 250,000 individual bombs andmissiles were dropped or fired in the 42 days. There were only 12 days and 12 nightswhe n there were no strikes against Baghdad. There were only 14 nights when more thantwo targets were attacked within the city. For a lot of reasons, including growingpolitical constraints on capital missions, fewer Baghdad targets were bombed as the warprogressed. The campaigns end contrasted right after the opening night display. I thinkthat Desert Storm could thank the war planners for the high achievements because they elbow room they attacked Baghdad was almost like a sneak attack, and hey werent prepared,Overall, they were caught off guard. Next I will move onto wireless communication.Now a stark naked fad in the 90s is things such as cellular telephones, e realone hasthem. Behind the calling process is more than you know before you purchase theseitems. When a cellular phone makes a call, it normally transmits its a certain wave out toa cell phone site (towers). The number called in a short overwhelming piece of data.This data is the short buzz you hear after you hit the SEND but ton and before the towercatches the data. These things are the components the cellular provider uses to make surethat the phone is programmed so that it is billed and that it also has the identity of boththe customer and the phone. Now kids starting at almost the eon of 13 begin to carrythese items. These are a high point of technology in the 90s and everywhere you tur... .... Some schools districts that experimented with metal detectors for a short time found them a bit frustrating.And kids all over the world are getting guns from all these places but nobody is doing anything about it. It is very easy for someone to get a handgun. If we could stop the selling of drugs just by maybe 20% or even 15%, there would be a whole less violence repayable to the lack of money. So nobody would be able to buy a weapon. Teachers are in as much danger of being killed or attacked, as kids are at school. The recent examples are the series of shooting which overlyk place in 1998 started with Col umbine in high spirits School in colorado. The risk of a teacher being attacked by a student has doubled since 1956. This is a lot considering that you dont hear about too many teacher attacks on the news but you do hear about teens being killed. Approximately 100 teachers have been assaulted annually in the past(a) four school years . Also last year in about six incidents which highlighted the newspapers about 25 students along with 5 teacher who were killed due to high school shootings. The big problem involving violence is how we can stop the violence from spreading and increasing.

Relativism: The Tangible Theory Essay -- essays research papers

Relativism The Tangible Theory     Since the beginning of rational thought, philosophers have searched forthe true meaning of honourableity. Many theorists have attempted to answer this pass with reasoning, in an attempt to find a universal stria of rules, or a course to distinguish duty from wrong. Some theorists believe that this questionis outperform answered by a single lesson standard, while others debate if at that place shag bea single solution. Cultural Relativism explores the idea that there can be noone moral standard that applies to everyone at any given time. The Kantiantheory, on the other hand, states that a universal genius of duty, would closelybenefit humankind. I believe that the Cultural Relativist theory takes intoconsideration the distinguishable cultures that make up the population as a whole.The idea of universal accuracy in ethics, is a myth. The customs of differentsocieties are all that exist. These customs can not be correct or incorrect for that implies there is an independent standard of right and wrongby which they may be judged. In todays global community people areinteracting more and we are now discovering, more then ever, how several(a)cultures and people really are. For these reasons the Cultural Relativisttheory best defines what morality is, and where it came from.     Today all over the world people are communicating in ship canal never beforeimagined. Cultural Relativism believes that one set of morals will notadequately adapt to the individuality of all the cultures and subcultures in theworld. What this means is that there is no one moral law that fits everysituation at every time. There will always be exceptions to the rules.Cultural Relativism leaves the creation of moral and estimable standards to thecommunity. The community then makes moral judgments based on its specificculture, history, and individuality. For these reasons Cultural Relativismhelps the community, by letting the community set its own moral standards, quite than impose a set of morals, as the absolutists would suggest. Imposinga set of universal morals would not be able to compensate for all the differentcultural differences that exist today. If a universal moral law were to becreated, what criteria would be considered? Would one use each communitiessreligion, customs, laws, educational standards, or cult... ...the nations of the world the set ofbeliefs which he thought brought the most good and happiness, he wouldinevitably, after careful considerations of their relative merits, choose thatof his own country. Everyone without exception believes his own native customs,and the religion he was brought up in, to be the best." And this discredits thepossibility that one such person can come up with a set of morals, or a true wayto calculate those morals, because in feature everyone is biased to his or her ownmoral beliefs. Absolutism is obviously not a feasible solution due to the factthat the cultures of the world are too radically diverse to ever be able to beclassified under one set of moral and ethical guidelines. I believe theUtilitarian idea of maximizing the good of the whole is also not feasible, onaccount of everyone not agreeing on what makes them the most happy. TheKantinisen sense of duty is discredited in the same way, on account ofeveryones sense of duty being different. Although there will never be a moralor ethical theory that clearly includes all cultures as morally right, theRelativist theory is by far the most sensible solution offered to us at thistime.

Beowulf is an Epic Hero Essay -- The Epic of Beowulf

A true hero does not fear death or, but kinda risks all that he is for what he believes to be right, moral, and just. Beowulf is an epic and tells the story of a legendary hero, conquering all obstacles as if he was immortal. Up until the end of Beowulfs life he was constantly looking to be the hero. However, his humanity is exposed by his death. Heroes all share the characteristic of their willingness to die in their effort to put to death their heroic act, thus making the act in itself heroic. Throughout the epic, Beowulf in many ways exhibited all the qualities and characteristics needed to be a true hero. Beowulf was passed on from person to person. Beowulf possesses the superhuman abilities, and the amazing power to hold his breath under water for an unlimited period of time. It is easy to feel that these characteristics separate from the realistic nature of the story, and gives the impression that Beowulf is more like a myth than a man. In the epic Beowulf, hes portrayed as almost inhumane, but clearly fulfilled his place as a true hero.Beowulf has a strong belief in fate. If he dies in battle he believes its because it is his destiny to do so. wad will unwind as it must He realizes the dangers but fears nothing for his own life. This is what makes Beowulf a true hero. Even after serving his people as King of the Geats for fifty years, he goes to battle in hopes, or fate, to destroy a dragon who is terrifying all of his people. At this point however, Beowu...

Beowulf is an Epic Hero Essay -- The Epic of Beowulf

A true hero does not fear death or, but instead risks every last(predicate) that he is for what he believes to be right, moral, and just. Beowulf is an epic and tells the story of a legendary hero, conquering all obstacles as if he was immortal. Up until the end of Beowulfs animation he was constantly looking to be the hero. However, his humanity is exposed by his death. Heroes all share the characteristic of their pass oningness to die in their effort to accomplish their gilded act, thus making the act in itself heroic. Throughout the epic, Beowulf in many ways exhibited all the qualities and characteristics needed to be a true hero. Beowulf was passed on from soulfulness to person. Beowulf possesses the superhuman abilities, and the amazing power to hold his breath under water for an unlimited period of time. It is easy to feel that these characteristics separate from the realistic nature of the story, and gives the painting that Beowulf is more like a myth than a man. In the epic Beowulf, hes portrayed as almost inhumane, but clearly fulfilled his role as a true hero.Beowulf has a strong belief in fate. If he dies in battle he believes its because it is his destiny to do so. Fate will unwind as it must He realizes the dangers but fears nothing for his own life. This is what makes Beowulf a true hero. Even after serving his people as force of the Geats for fifty years, he goes to battle in hopes, or fate, to destroy a dragon who is terrifying all of his people. At this point however, Beowu...

Price Analysis in Various Situations

Price analysis is a price comparison of a proposed price without analyzing any of the separate cost of elements that its constitute of. With any purchase some type of cost analysis is completed in order to receive the best price possible. This paper will demonstrate which mode for performing price analysis is best in the widest variety of situations. The policy of the government is to contract for its products and services at fair and well-founded prices.With that, many a(prenominal) factors ar taken into account when determining fair and reasonable prices and how the government take cares fair and reasonable pricing. There are five means identified to determine fair and reasonable pricing competitive offers, established catalog prices, established market prices, established by law and regulation, and cost based prices. Fair and reasonable price is what the government is willing to pay for products and services in competitive market conditions given reasonable knowledge of the marketplace.When the government acquires various products and services it moldiness forecast the products and services in its budget and be able to convince the reviewing authorities the the forecast is reasonable. When forecasting the likely price of acquisition evaluation of receives, proposals, and quotations has to be completed. Then, the bidder or offeror for the reward must be selected and then the preparation for price discussion in negotiation. Given the opportunity to use any method of price analysis for the duration of my career, I would choose comparison of competitive bids.With this method three or more suppliers for the price of the same product are selected in order to determine if a particular price is reasonable. However, its not the best idea to go solely on the lowest bid without knowing full details into how that figure came about. Cheaper is not always the best value. Instead of comparing the lowest price, compare the total cost of acquisition. This includes v ariable cost, stock-still cost, and semi-variable cost. When all these items are discussed a fair and reasonable price is at hand.If taking the lowest price is the key then there would be no value if what is purchased is unknown. In all, Price analysis is a price comparison of a proposed price without analyzing any of the separate cost of elements that its composed. Given the opportunity to choose the method of price analysis, I would choose comparison of competitive bids because it allows multiple offers to be compared and other factors of discussion in negotiaton of priceing.

Kargil War

Role of Media in Kargil Anshu Bhatia PGP2- 18012 T commensurate of Contents mulct2 Introduction3 Literature Review3 Discussion of the case5 Analysis and mop up6 Bibliography7 Abstract This paper attempts at evaluating the role of media in the Kargil struggle, which broke out in the summer of 1999, at a time when the Indian media was equipped enough to conform the media docket as well as present the contend at an unprecedented scale.As mortals, we have neer seen the war situations Palestine, Kashmir, Iraq or Afghanistan but only git perceive the images seen through media reportings. Therefore, many of our perceptions are based on the realism as created by the media owners. Introduction The function of media through which they frame the intelligence operation stories is c on the wholeed as Agenda-setting function of media. In the words of McCombs (2002), in a typical daily newsworthinesspaper, over 75 percent of the potential news of the day is rejected and never transmitted to the audience (p. ). (Maxwell E. McCombs, 1993) Media (or the press) has been said to inhere three basic roles, in any case called as the three Is. i. e. information, interpretation, and interest. (The Press The presss many roles). The limitation of media capacity to enable its arrant(a) surveillant function explains their selectivity. Also called as the Gatekeeping theory in mass communications, this along with Agenda setting media theory is closely related to Theory of Framing, according to which , gatekeepers (or the edia), trusted parts of an event/news are given more attention than the rest. This incomplete revelation mint lead to biased opinions amongst different sections of the society, but all the three theories seem to have one point of parity- Media is empowered, has an agenda and transmits only that information which it wants to be channelized across to the public. Literature Review Journalists will say that war is too important to be left to generals. Reporting of war is too important to be left to reporters.Soldiers need to get involved in this. -Maj Gen Patrick Brady 1990 (former humankind Relations Chief of US Army) (HALI, 2000, disdainful ) As opposed to the Indo-Pakistani War of 1971, Kargil was the first war that witnessed an emerging technology driven media in the era of video recording. Indian media had experienced live war coverage and broadcast for the first time, and therefore exploited the opportunity to bring forth the war in front of the deal as if it was beingness fought right in front of their naked eyes.With daily updates and minute detailing covered, it was also the first time for the Indian troops when venturesome correspondents and journalists , armed with their satellite artillery make sure they covered the Indian armys every step towards victory to make us proud. It was justifiedly said after the First World War, is that war not only creates a supply of news but a demand for it (Ajai K. Rai) .Media is definite ly able to sell war to its consumers given that its targeting and coverage is able to engage its consumers, which are mostly geographically concentrated in areas related to war. Armed by legendary conflict stories with Pakistan since Partition, media enhanced the platform available during war to display Kargil at its best, with one side devoted to the coverage of acts of superordinate bravery on the patriotic Indian side, and Anti-Pakistan agenda to display an adequate palette of sellable war at Kargil. The essence of in(predicate) warfare is secrecy the essence of lucky journalism is publicity, says the preface to the British Ministry of Defence (MoDs) instructions to Task-Force bound correspondents during the Falklands war. (Ajai K. Rai) Military on one side is a hierarchical, disciplined and a closed refining contrasting to the independent and blurred code of conduct inhering Media. The latter is believed to have vested interest with prior set of goals for the agenda setting.A lso known as the Fourth Estate, Media acted as the Force Multiplier during the War of Kargil, where it not only helped built public awareness about the intriguing war but also played a crucial role in enhancing public morale by disseminating information about activities of the Military to their friends and families. Media, especially television media has of all time been debated to have shown the real war that arguably been far away from reality.At times deviated from its root purpose of information dissemination, and masked by entertainment mantras, often the images and broadcast are televised in a manner to sensationalize the eyeballs of its viewers. During Kargil, Military on one side, was biased with the emerged Media perceptions of narrating Masala-extrapolated-tales which according to them could harm their efforts at war. On the early(a) hand, to set the right sellable agenda for the war, Media had to equip itself with the right policy interventions allowed at the right war l ocations to make the coverage a successful live war show for its viewers.According to Bernard Cohens conceptualization, The press is signifi stoogetly more than a purveyor of information and opinion. It may not be successful much of the time in telling throng what to think, but it is stunningly successful in telling its readers what to think about. (The Press The presss many roles) Informational dissemination role of media is always accompanied by Interpretation, often stirring public interest. It was during Kargil, that the main operating(a) aspect of media as agenda setting was argued in public discourses.Media in compliance with the governance played a arctic role in ascertain role of media, route of communication vehicles and defined their agenda as framers for the Kargil wars narration to the public with immediate effect. Kargil saw the media as being attach as the mass channels for portraying the goodwill of the existing Vajpayee NDA political relation as well as the justification of the war. Where on one side, the government made sure the agenda was rightly set to harness it for vote bank for the 13th Indian General Elections, held a few months after the KargilWar. Atal Bihari Vajpayees pivotal role as an anchor, a de facto Head of State during the Kargil war helped the National Democratic Alliance (NDA) attain a majority reinstating him as Prime Minister. Media can play very important roles in War and peace making. On one hand, Media could forge bonds between conflicting nations but, Media under strict scrutiny by the Central government agencies was regulated to portray the implacability of the enemy nation at the war front with their anti-social strategies.Also, media was mobilized to gather the nation under the banner of national impartiality to foster patriotism among civilians and enhance their involvement with the war, inclusive of their roles both as spectators as well as participants at war. Discussion of the case War reporters, durin g Kargil were depicted as extraordinary individuals who risked their lives without any means of self defence to garner news for public information. It was observed that media reporters, Journalists, photographers and media personnel returning from Kargil LOC ceased to be mere observers but, last had become participants in war. It may be argued that Reporters employed operated upon a unanimously agreed agenda by print and television media, but at the very(prenominal) time it can also be said that they were sole masters of decisions determining not only which news stories/or war fronts were covered in their narrations but also how were they framed for the public.Therefore, not only are the stories in media biased by societys cultural, political and economic biases but also by individual preferences For television coverage, where Cost of news acquisition set out during Kargil by media owners was huge, the agenda setting process was impacted by their mercenary considerations to a gr eat extent. Much announced by the media to be telecasting eye-witnessed real war news, the images, video clips and narration can be debated that Kargil news was never value free, form the individual reporter or media houses point of view.The mere dilemma that whether a reporters news was free from his comments questions the epistemology of value-free information and its dissemination. The relationship between the Audiences and Media can be interestingly questioned on what the media perceives the Audiences desire to what the Audiences actually expect the medias role to be. Kargil can be established as a benchmark for Indian media where, the public on one hand emanded maximum disclosure of the first televised war on the other hand they understood the security deterrents that were attached to the same. The Vietnam Syndrome till date reminds people that wars can be lost receivable to the total freedom and access provided to the media in their coverage of the war. (HALI, 2000, August ) The right to know was not much demanded as a necessity by the masses given the fact that the war was being just and the national integrity and patriotic flavoured gains were much more than the price of death of Indian soldiers at the war front.Audiences expect the real war to be shown but at the same time, are also driven by their rationality to avoid extreme visuals of war casualties, involving both soldiers as well as civilians. To analyse the sheer brilliance of strategic operations by media analysts and planners during Kargil , one must take into account the efficient use of media to save India from the mangling received on the LOC as well as the snow capped peaks of Kargil.Indian media mobilized its resources as a response to the Kargil crisis and should be given credibility for organizing programmes, handling syndication and conducting in-depth analysis and discussions on television as well as print about Kargil, helping to stir the right essence of Patriotism amongst Indians along with establishing the goodwill of Government support. The wide cast of coverage was designed and channelled successfully to convince political as well as social diplomats worldwide that it was Pakistan who had caused many grievances to the Indian side.To dupe our own Indian masses, the Chanakyan principles of deceit and lies were fully utilized to their greatest advantage (Kapila, 2009) In order to support their campaign headstrong, one of the most communist decisions by the duality of Government and media was to act as a barricade by blocking Pakistani e-newspapers on the Internet, to ban PTV from the cable networks across the nation, minimize the causality broadcast of Indian soldiers but exaggerate the defeated (and dead) army of the enemy nation.Instead, internet was used a strategic weapon to market their content in such a designed way so as to strengthen the agenda setting and help spread the propaganda. An exclusive website called as www. vijayinkargil. com. Officially trained personnel to traction PR effectively controlled the content that went online, such that any truth about crafted claims regarding any victory or casualties could not be even verified. Amongst the crafted news due to the lip service of the Indian overnment along with media included falsehood spread by telecasting lies like Tiger hill,Mirage-2000 HUD displays with manipulated information on TV news program Channel like BBC, CNN a and the likes. Masses were made to believe what they saw or interact with content prepared by media. In a way, it can be said that although media did not tell the masses what to think, they effectively filtered the unfavourable and designed new content such that the propaganda for Kargil success with Patriotic fervour could come across with equal consistency across Indian, not only in india but worldwide. HALI, 2000, August ) The very process by which media gathered reports at source, packaged and disseminated to a wider audience was constrained by a an array of influences ranging from broadcasting protocols and standards, battlefield censorship by the Military, delusory and misleading information campaigns controlled by the fundamental government propaganda. This created the famously known Fog of war during the times of Kargil.Unfortunately, although Historians should occupy the front seat in draftinging of information for Kargil, the first cut prepared draft of history for Kargil prepared by the Media Journalists had so widely been discussed and consumed by the masses that it is due to this reason, that Historians had to and will continue to dislodge the contaminants that were reasons of causing the Fog of war. (Tasneem, 2011, March) Analysis and conclusion Four hostile newspapers are more to be feared than a thousand bayonets Napoleon Media as a force multiplier adds tremendous impact to the war-inflicted nations.Managing peoples perceptions of the military as a dedicated, sacrificing and dutiful organization is mandator y for nay nation especially this was followed during Kargil times. Therefore, the need to maintain close and code of trustfulness between media and the Military was a mandate. (Ajay K. Rai, 2004) Apart from the blood-shed and casualities, Kargil shall be remembered in history for highly successful diplomatic media campaign. One of the most effective ways in which this was demonstrated was the fashion in which the media was censored from critical warfronts (Kargil, Dras or Batalik sector) or from volatile surety informations.Emotional and patriotic flavoured appeals were instrumented as catalysts by the government and military to mobilize the Media to the best of their media agenda. The revolution in information technology from radio as the media during Indo-Pakistani War of 1971to widespread digitization, enhanced channelled communication methodologies and airpower employment during the Kargil war, 1999, has become the locomote through which appropriate lessons have been learnt an d assimilated by the Military as well as the media to work hand-in hand for any crisis that occurs in the future.A joint engagement for guinea pig of security issues (posed by real time reporting by media personnel from the battlefield) was one of the significant post war actions that were taken up for mutual benefit. (Ajay K. Rai, 2004) thus , best of technology and public relations management helped Kargil anchors manage the Media Spin effectively such that today, India as a diverse and integral nation would always utilize the power of Media both as a Force Multiplier to help root the Agenda setting as well as a Weapon of War.This has led to increased relevance and importance being laid down in public discourses as well as central standards and protocols for masses to lay greater emphasis on the role of media in war. (HALI, 2000, August )Bibliography Ajai K. Rai, R. F. (n. d. ). Media at War Issues and Limitations. http//www. idsa-india. org/an-dec-00-6. html . Ajay K. Rai, R. F. (2004). Military-Media Interface Changing Paradigms New Challenges. IDSA . HALI, G. C. (2000, August ). The Role of Media in War. Defence Journal , http//www. defencejournal. com/2000/aug/role-media-war. htm. Kapila, D. S. (2009).THE ROLE OF INDIAN MEDIA IN PROXY WAR AND TERRORISM. IntelliBriefs . Maxwell E. McCombs, U. o. (1993). The Evolution of Agenda-Setting Research Twenty-Five Years in the Marketplace of Ideas. Journal of Communicationn 43(2), Spring. 0021-9916/93 , 58-67. Tasneem. (2011, March). How media influenced Kargil. Merinews Power to People , http//www. merinews. com/article/how-media-influenced-the-kargil-war/15844256. shtml. The Press The presss many roles. (n. d. ). Encyclopedia of the New American Nation , http//www. americanforeignrelations. com/O-W/The-Press-The-press-s-many-roles. htmlb.

Tourism Industry in Morocco

Also, wholeness interview was conducted with two demarcation School faculty members. Findings confirmed that the volume of the AH-Jell respondents ar optimistic al around achieving the ch every last(predicate)enge of 2010. Moreover, hey all agreed that the economical impacts of this challenge im kind function be mostly decreed while the companionable superstars forget be mostly negative. To sum up, the Maroc government should make more app bent movements to develop the tourism sector, such as developing the infrastructure and the tourism industry, in order to realize this national get a line of sustainable using. Introduction Maroc Kingdom is an Arab developing country situated on the extreme north-western corner of Africa. Because it is one of the rare Arab countries that dont incur oil and gas resources, Moroccos economy is mainly base on agriculture and industry. Indeed, these two sectors cannot constantly provide the Maroc government with undeniable and e xpected incomes besides, they are unable to solve Moroccos crucial social and economic problems such as unemployment and poverty.The countrys strategic geographical situation and unique inwrought assets abet the whole society to see tourism as the future economic sector that society can rely on. Consequently, the government sacrifices a abundant cypher and energy to develop tourism. Moreover, it has established new agreements with many countries to bring investors and create a beneficial competition. The governments biggest challenge, from which the whole society expects a lot, is the attraction of 10 one million million million tourists by 2010.The challenge of receiving 10 million international tourists by the year 2010 is a big national project that, if realized, will crap a great impact on all Maroc, among them AH Shawano University (AU) and Affair community. In fact, AH-J and Affair community constituted the main source of this research. The main purpose of this researc h paper is to canvass whether Morocco, with its set strategies, will be ready to ask for 10 million tourists by 2010. This challenge has en the hope of all Moroccan since the famous linguistic process of the king Mohammed the sixth in 2001.It was chosen to explore this topic because of its importance to the economic and social life in Morocco. Moroccan guess that, if the country could development. 4 The challenge that the Moroccan government made ab erupt receiving 10 million tourists by the year 2010 brought up a set of assumptions that infallible to be discussed. The showtime assumption slightly this issue was that around of tourism negative impacts on society, such as sexual tourism, will increase in many cities all over Morocco, especially in the touristy ones. an early(a)(prenominal) assumption was that insecurity will spread in the country.Additionally, many Moroccan are pessimistic about the governments ability to achieve this goal. This research paper has some import ant c erstpts that need to be explained and clarified in order to have a better intellect of the topic. The one that was frequently used because of its importance in this study is the word challenge which is defined as some(prenominal)thing needing great mental or physical effort in order to be done successfully, or the situation of facing this kind of effort check to Cambridge Dictionary. some other incept is infrastructure, which means The stock of basic facilities and corking equipment needed for the functioning of a country according to Workbenches dictionary. In addition, entertainment industry is another word that means An industry which consists of a large number of sub-industries devoted to entertainment. (Wisped Encyclopedia). Another unclear term in this research paper is Gross Domestic Product (GAP). fit to Wisped Encyclopedia, The GAP of a country is defined as The commercialize value of all final goods and services produced within a country in a given period of ti me.This paper was set out to answer the following research oppugn Is Morocco ready to receive 10 million external visitors by 2010 and, if so, what are the possible effects of this on the economic and social life of the country? Literature Review Today, Morocco is halfway through its nine-year programmer to increase tourists number to 10 million by the end of the decade, a challenge introduced by the King Mohammed VI in January 2001. The purpose of this literature review is to investigate some of many studies that were conducted about tourism development.Thus, the first part of it compares the Moroccan natural and cultural assets with those of other countries. The second part talks about the strategies that were settled by some countries in order to improve their tourism sector. Finally, this part of the paper copes with giving both economic and social impacts of tourism development. In the majority of developing countries, tourism is mainly based on natural and cultural assets. F or instance, Most of foreign visitors to South Africa indicate that the wildlife is what attracted them to South Africa and that it had exceeded their expectations. (Sandman, 2001). Also, Cyprus has long been a popular tourist terminus because of its physical and climatic characteristics (Sharply, 001). Another suit is Malta which is one of the most popular Mediterranean tourist cultivations because of some important factors such as The temperate winters and subtropical summers, complemented by long daily hours of assets of countries which is the courtship in Singapore where tourism is based on urban historical quarters reflecting a multicultural population (Change, 1999).Similarly, Moroccan tourism is mainly based on natural and cultural assets because of its strategic geographical situation. For instance, Morocco is known by its 3500 km of coastlines that include many beautiful sandy beaches, and its unique Mediterranean especial(a) and multicultural population. 6 Natural ass ets are fundamental but not enough to attract tourists and develop tourism sector. Thus, countries have to set well-studied and fitting strategies to obtain profit from their natural assets.Taking the mannikin of Mexico, In the sass and 1970, tourism promotion policies in developing countries focused primarily on providing infrastructural support for largesse, enclave- like projects in order to foregather the demand of an ever-wealthier international clientele that was anxious to spend its leisure time abroad. (Brenner, 2005). This example illustrates the importance of infrastructures in developing tourism sector.Sharply (2001) verbalise that Cypriot tourism authorities, whilst accepting that tourism has become the primary engine driving the economy, proposes a number of policies designed to overcome many of current challenges at the same time as providing a s knock back foundation for the future development of tourism. Making challenges is essential for the development of tour ism in any country. Cyprus and Morocco are good examples that illustrate this idea. Nowadays, Morocco tends to set strategies to meet the challenge of attracting 10 million tourists by 2010. Tourism development affects the whole country, especially its economic and social sectors.As an example of economic impacts, the Kruger National Park in South Africa had a significant impact on the development of the tourism industry in the province. This industry is currently a significant sector in the Mulligan economy in terms of both contribution to production and employment, (Cayman, 2006). As Gun and Vary (2002) stated, through the development of tourism, more people will be employed, obtain incomes, new tax revenues will be received, and new wealth will accumulate (p. 105). In another example, tourism is a proven employment sector in Canada. In 2004, Ontario tourism generated $21. Billion in annual revenues and accounted for approximately 486,000 Jobs. (Ontario, n. D). On the other hand , tourism development has excessively social impacts on the country. For instance, in Malta the impacts 7 of the natural and sex tourism were characterized by some negative effects. According to Merrimack (2001), the most important impact was the growing awareness of the dangers of skin cancer and AIDS. These bad impacts can affect negatively the progress of tourism sector in Malta. However, tourism development can as well have a positive impact on the social life in any country.One of the most important positive impacts of developing tourism is that it can reduce discrimination and prejudice among people. As Golden and Ritchie (2003) stated, One to one interaction between hosts and guest can snap down stereotypes, or the act of categorizing groups of people based upon a single dimension (p. 303). There is considerable body of researches that have been conducted on tourism development in many countries. The possible impacts of it on the economic and social sectors in Morocco. Mor occan tourism development mainly relies on meeting the challenge of attracting 10 million foreign visitors.This research project investigated whether Morocco can meet this challenge or not and the possible outcomes of it on the economic and social life once this challenge is met. Methodology Design Approaching the Moroccan challenge of attracting 10 million tourists by 2010 inevitable conducting analyzing and predictive research. First, investigating whether Morocco is ready to receive 10 million tourists by 2010 necessitated doing an explanatory research analyzing information from efferent perspectives to end up with better understanding of the issue was necessary.Second, the future impact of achieving this challenge required predictive answers which were mainly supported by other countries experiences on tourism sector like Spain, 8 focusing on how increased tourism change their economic and social sectors. Thus, a comparison of the Moroccan economic and social conditions could be done to see if similar results have any chance to engender place in Morocco. In exploring the issue, the study used both quantitative and soft method actings. Quantitative methods instituted an efficient way for gathering information necessary for statistics needed to reinforce the research.It was an appropriate way for approaching the two sides of the issue that deal with studying the probability of meeting the challenge and its effects on Morocco. Using qualitative methods in this investigation was also important because it afforded additional data for accomplishing the study it was more suitable for investigating the first part of this Moroccan national project than the second one, for the fact that it was a source of detailed information about the actual situation of tourism in Morocco.Subjects An interview was held with two faculty members of Business Administration School because they constituted a more appropriate and relevant source for needed information, especially be cause of the fact that they have expertise in economic issues in Morocco of which tourism is a part of. Concerning the surveys, two types of surveys were developed one for exchange students and the other for Moroccan students. In this research, exchange students were considered as tourists, because they are foreigners who go away in Morocco in their free time as any tourists.The second survey group was Moroccan students. They were chosen because of the fact that they have been living in Morocco and aware of national issues. Concerning the sample size, it wastes due to the small number of students in the summer session which is approximately 300 students. Also, this number of surveys has an acceptable 9 component of errors which is approximately 10%. The sample was randomly selected 25 surveys were given to exchange students and 75 surveys to Moroccan students, either males or females from all levels of studies.In fact, 49 surveys were returned back 12 surveys of exchange students and 37 surveys of Moroccan dents. Procedures The team members were separated into two pairs. Each pair was responsible for collecting data about the issue using one specific method either interview or surveys. These two methods have been chosen to collect data because while surveys were an easy and a quick method to collect statistical data. The first pair was responsible for conducting the interview and recording it. Two members of the team were required to talk to the faculty members during their office hours.Interview brains were developed depending on the position of the interviewees. It included 6 general questions about the common chord main parts of the topic that cope with the possibility of meeting the challenge 2010, the strategies adopted in promoting tourism in Morocco and its predicted impacts on the country. In addition, some sub- questions were included to give more specific details about the subject (Appendix 1). The second pair turn over out the surveys at random to AH-Jell Moroccan and exchange students during lunchtime and whenever they meet them on campus.The majority of survey questions prepared for AH-Jell Moroccan students had the purpose to collect answers about the following issues does Morocco have the ability to host an increased number of tourists strategies that will facilitate meeting the 2010 challenge and possible impact of increased numbers of tourists. The surveys contained 10 closed and open-ended questions. For 10 one remaining question, subjects were asked to rank their response on a scale of 1 to 3 (Appendix 2). Concerning survey questions for exchange students, they also consisted of 10 closed and open-ended questions with one question that needed to be ranked from 1 to 3.These questions mostly focused on the experience of exchange students as visitors to Morocco (Appendix 3). Results After handing on 37 surveys to AH-Jell students and 12 surveys to exchange students, and holding an interview, many valuable results wer e found about the topic of the Moroccan challenge to attract 10 million foreign visitors by 2010. These results satisfied both the research question and the assumptions about the issue. Surveys Among 25 surveys that were distributed to exchange students, 12 surveys were returned. These students were considered as tourists in order to mensurate their opinions about tourism in Morocco.The chart below represents the level of priority accorded by exchange students to develop polar services that are essential to meet the challenge of attracting 10 million tourists in Morocco. 11 framing 1 Amenities to Develop to Meet the Challenge of 2010 Infrastructure Air-links Quality of service Hotels energy 29% N=12 As Figure 1 shows, the majority of exchange students (43%) exacted that the infrastructure of the country (e. G. Roads, railways, public buildings) is the most important service that ask to be developed, followed by air-links (29%), then the quality of service and hotels capacity ( 14 %).Moreover, some students had other suggestions about what Morocco needs to develop to realize Vision 2010. Some of gain resort-beach areas which attract people. To create more entertainment industry. Concerning the impact of this challenge if achieved, 100 % of students surveyed (N=12) thought that it will have a positive impact for several creators It will help the country to progress and develop positively and will upgrade the standard of living and influence in the world. It will bring in a lot of money to Morocco and help the economy. 2 Exchange students were also asked about what will attract 10 million tourists to visit Morocco. Figure 2 illustrates the results gotten for this question in which students were supposed to choose at least one answer between four elements Moroccan culture, Moroccan landscapes, Moroccan coastline and Moroccan architecture. Figure 2 Tourist Attractions in Morocco 15% 34% Cultural tradition Landscape Coastlines Architecture 27% 24% N=12 Many students insisted that a faction of all of these elements is vital for the tourism sector in Morocco. 3 Figure 3 The Role of Moroccan to Meet the Challenge 100806040200 be g in g vow id A N=12 Moroccan population plays an important constituent for the success of the challenge. 5% of exchange students think that Moroccan citizens role in meeting this challenge is to be helpful, 67% of them think that they should be friendly while 75% of them think that they should be open-minded. However, only 33% of them claim that Moroccan should avoid begging. In fact, 83 % of exchange students find that Moroccan outside AH-Jell are helpful, 75% of these students find Moroccan kind people.However, none of these students specify Moroccan as unsociable, racist, or unfriendly people. The following chart shows the most attractive cities in Morocco according to students points of view. Re in ODL y pop en -m in deed Be he Ip full 14 Figure 4 The Most Attractive Destinations in Morocco N=12 Some stude nts proposed other Moroccan cities, which were not proposed in the given list of cities, that they think are attractive. An example of them is Tangier and Chanson (Coffeehouse). The exchange students had different attitudes concerning safety in Morocco in front and after coming. 7% of students stated that they had some concerns about safety and security in this country however, after they came to Morocco, 92% of students feel that they are in a safe country. In this survey, exchange students were asked whether they want to come back to Morocco or not. All students surveyed want to come back to Morocco except two students who were indifferent. The main reason for coming back to Morocco, that the majority of subjects (83%) gave, is the beauty of the country including the good weather, beaches, landscapes, and its culture.In addition, two students (17%) intend to study here and do research about Amazing 1 5 culture, while the two indifferent students want to see other places before c oming back to Morocco. As the exchange student survey results illustrated, 50% of them mound some problems while they were traveling in Morocco. For instance, the language barrier is the major problem of these students since the majority of Moroccan do not speak English. epoch 50% did not find any problem during their journeys in Morocco. Concerning Moroccan surveys, 37 surveys were returned among 75 surveys hand out to AH-Jell Moroccan students.Since this research project first investigates Moroccan capability to meet this challenge, one of the surveys outcomes showed that 22 Moroccan students out of 37 (60%) believe that Morocco will be able to meet this challenge and 15 students (40%) reject on this capability. Concerning the aspects that Morocco needs to develop the most in order to meet this challenge in which students can choose more than one answer, almost all of the respondents agreed that the infrastructure are the ones that need to be developed the most.Quality of servic e and hospitality came in the second place with 70% of voices. Moreover, 54% of the respondents say that air-links have to be developed and only 5% thinks that hotel capacity has to be improved in Morocco. Some respondents suggested other aspects to develop. For example, they state that Morocco needs to enhance the rate of foreign investments, develop administration, improve the Moroccan mentality, develop Justice, ethical concerns and health issues, and also enhance the service provided to visitors in order to attract and retain them. 6 Figure 5 The Affected Sectors by the Moroccan Challenge 100 80 60 40 20 0 Economic social political N= 37 The chart above obviously demonstrates that students surveyed think that the economic sector will be the most affected by the meeting of this challenge, after that comes the social sector and finally the political sector. Many reasons were given for choosing the economic sector. Students said that by achieving this goal, a decrease in also said that Morocco will receive more hard currencies which are helpful for its economic balance.Furthermore, that will increase the income of the country, and the Gross Domestic Product (GAP). Concerning the social sector, some students stated that the huge coming of foreign tourists will have a very big effect on young peoples behavior and mentality. Also, they said that the social layers and different people from different countries may create problems such as insecurity, and cause the disappearance of Moroccan culture. However, some of them had a positive view of the impact of this challenge over the social sector. They stated that people will be more tolerant and mutual respect for individual differences will occur.For the political sector which was the least 17 selected, some respondents said that by meeting this challenge, Morocco will change its political relationships with other countries, especially the ones from which the tourists come. Moreover, they claimed that there will be more secularism in the regime and the 10 million tourists might serve as an implicit means of public relations to promote a good image for Morocco. Concerning the question that investigated if Morocco needs foreign investors or not to meet this challenge, 22 Moroccan students out of 35 answered yes and 13 answered no.The respondents that answered yes to this question gave many reasons for their choice. For instance, they said that Morocco needs foreign investors because they have more experience, can bring foreign currencies, will create lots of Job opportunities and are also a source of more capital and expertise. They also said that Morocco is a poor country that cannot afford all the needed money for this huge project, the Moroccan capacities are limited, Morocco lacks the know-how and capital and also they need foreign investors in order to follow the international norms.For the respondents who answered no to this question, they also gave their reasons for doing so. They said t hat Morocco should first use its own energies because that will encourage young people to make investments. It should also be responsible for this challenge and employ Moroccan investors. Figure 6 Media Effectiveness in Meeting this Challenge Frequency Number of students Percentage very effective 18 53% Somewhat effective 11 32. 3% Not very effective 5 14. % 34 18 It is clear from the table above that most of the Moroccan students that answered this question think that the media would be very effective in meeting the challenge UT forth by the Moroccan government. Figure 7 Tourist Attractions in Morocco 13% Cultural Tradition Landscapes Coastlines Architecture Other N= 37 The other option for this question according to the respondents included the Moroccan weather, Moroccan geographical situation to Europe, and Moroccan political stability which means no rebellions and no revolutions.When AH-Jell Moroccan students were asked about the role of the Moroccan population in meeting this challenge, 36% of them said that Moroccan have to be open-minded, 23% chose avoid begging as an answer to this question, 22% said that Moroccan must be lawful to tourists and only 18% said that they have to be friendly. Some students wrote in the other option that Moroccan have to avoid over-pricing products and services, stop looking at people from other cultures, avoid stealing from tourists and do not get tourists involved in fraud. 9 Another point in this survey deals with whether Morocco can assure being a safe place to visit by 2010 or not. According to the results, 85% of the Moroccan students said yes to this question and no more than 14% said no. Figure 8 Ranking of the Most Attractive Cities for Tourists 100 80 60 40 20 0 First Second Third Marched Acadia Organza Other N= 37 The chart above illustrates that the respondents chose Marched as the most attractive destination for tourists with 82% of the voices. The second choice was the city of Acadia with 61% votes.In the thi rd place comes Organza with 39% of the voices. For the other cities, students chose among Sibilance, Assessors, Fez, and Meekness. Moreover, other respondents proposed Tangier as a good destination for tourists even if the survey did not include it. Students were asked to choose more than one answer in the expectations about the season that will recognize the largest number of tourists. According to students answers, 83% said that the summer is the season that will recognize the largest number of tourists.After that comes the spring season then winter, and finally fall season with only three votes (8%). 20 Interview An interview was conducted with two faculty members from the School of Business Administration, who are experts in Tourism. First, the professors were asked about their opinions of the new Moroccan policy of promoting tourism, and they think that it is a good idea in the sense that tourism is a big industry that can have positive benefits on the countrys economy. In addi tion, they were asked a question about whether they are pessimistic or optimistic about meeting the challenge 2010.As an answer, they claimed that they are both pessimistic about the number of tourists expected they dont believe that Morocco will receive 10 million tourists by 2010 because of many reasons. Some of these reasons are that Morocco needs to make serious projects and to make the industry more professional. However, these faculty members are both optimistic about the progress of tourism in Morocco. Second, the business faculty members agreed that Morocco is a beautiful country there are

Competencies Differences Between ADN and BSN Essay

Florence Nightingale was a think about who started the nursing training broadcast in 1860 after the Crimean War. During that war, a lot of women committed themselves to give tending for the sick and dying soldiers. The success in their work was evidenced by diminution in mortality and improved prognosis among those injured in the war. Nurses became an indispens subject part of the military during that time due to their life-saving work. After the war, support training schools were found under the Florence Nightingale model in order to use nurses throughout society (Woolsey, 1950 Dock, 1907).In 1873 the offset three training schools were established in refreshed York, New Haven, and Boston. Students were able to attain their nursing education and skills training in two to three years. Society began to refer to these nurses as trained nurses as they were among the first to undergo formal schooling for nursing care. In 1912 the Ameri base Nurses Association (ANA) focused on obtai ning legal recognition for trained nurses. In 1951, nurse pedagog Mildred Montag started a new two year associates degree program in nursing in order to produce trained nurses who would assist professional, baccalaureate prompt nurses.Her aim was non to replace the baccalaureate degree program with the associate degree program. The American Association of College of Nursing (AACN) believes that education has a significant push on the cognition competencies of nurse clinicians. Nurses with bachelors degrees in nursing are well equipped to meet the demand placed on todays nurse especially because their curriculum places great tenseness on critical thinking.BSN nurses are also trained in case management, health promotion, and this in depth learning makes them highly versatile in that they are able to practice across a variety of in forbearing and out tolerant settings. Recent studies have indicated that, in the acute care setting, the mortality rate is reduced by the presence of greater numbers of baccalaureate prepared nurses (Aiken, Clarke, Cheung, Sloane & Sliber, 2003 Estabrooks, Midodzi, Cummings, Ricker & Giovanetti, 2005 Tourangeau et al. 2006).The BSN programme curriculum incorporates clinical, scientific decision making and humanistic skill (Vande Mortel and Bird 2010). The ADN can give efficient bedside care to the patient with their clinical experience, however these nurses are non exposed to the broad spectrum education that baccaulareate nurses experience. Thus, ADNs do not have a basis on which to implement wholistic care measures, and their knowledge base for critical thinking is limitednot due to their kind capacity, but because of the width and depth of their accelerated curriculum.In these days the health care is expanding and globalizing, thus, the demands placed on the nurse have grown and become more than complex. Nurses therefore must have the appropriate knowledge base to bring about optimal outcomes in their patients. The America n Association of colleges of nursing (AACN) recognizes the bachelor of accomplishment degree in nursing as the minimum educational requirement for professional nursing practice (AACN 2000, para 2). BSN prepared nurses are prepared in assertive and professional communication, patient/family education, critical thinking, and implementing measures based on a wholistic perspective.BSN focuses on a broader picture and thus an approach to nursing that places more emphasis on critical thinking. In the United States, associate degree graduates are working in a health care system that is rapidly increment and changing. So they can study while working in order to improve their degree standing to a bachelors or masters degree. This would advance not only their knowledge base, but their competency in nursing practice. Thus, patient outcomes could improve in their nursing setting.Moreover, many institutions have financial support in place to assist the working student nurse. This lessens the b urden of attending school and benefits the institution. According to a study published by Dr. Betty Rambur and her colleagues, in the July/August 2003 issuance of Nursing Outlook, increasing the proportion of baccalaureate prepared nurses in the registered nursing population may be essential to stabilizing the nursing workforce. Nurses prepared at the BSN level were also found to have higher levels of job satisfaction which is key to nursing retention.Effective clinical decision making is the important comp onenessnt part in quality of care. For example, in the clinical area, if we order labs for the patient, a skilled BSN nurse can identify the normal and abnormal lab result and this nurse can critically evaluate what may be wrong with the patient, based not only on the lab result, but much of the information in the patients chart. This information would include admission diagnoses, past medical history, family medical history, new complaints, medication effects, etc.A BSN would utilize his or her knowledge of biology, chemistry, psychology, faith and spirituality, etc. in a way that best advocates wholistic care of the patient. So, a patient with a past medical history of a nerve centre attack, current diagnosis of congestive aggregate failure (CHF) and an abnormal lab result showing an elevated troponin level is can assess for signs and symptoms of a heart attack, provide nitroglycerine and make arrangements to have the patient placed on telemetry monitoring and/or transferred to a cardiac care unit.This will provide that patient with specialized care that will focus on his risk for myocardial infarction and try to improve his health outcomes. In this same situation, an ADN may not pick up on these cues as quickly and this may delay in good decision making that would affect the patients condition. This patient needs care that is intuitive and careful a critically thinking nurse will be the best person to provide this life-sensitive care.Again, professio nal knowledge, intense assessment, and critical thinking assist the nurse in making an effective decision. A baccalaureate program in nursing would be well able to equip a nurse for this kind of care. I agree things can be done to improve the professional status of nurses ,but requiring a BSN is not one of them. Its upto all nurses that keep doing continuing education as a part of our practice. Any one can take nursing classes, pass those exams and even they can pass NCLEX exam, but not anyone can be a good nurse.

Romanticism and Neoclassical

ROMANTICISM AND NEO-CLASSICAL romanticisticism a word that makes one think that it is a piece of blind that shows love, a man and a woman. But it is not quite that, romanticism can mean freedom, rebellion, it could symbol intuition, emotion, the individual, and truth. It refers to cunning work that states feelings, moods, and dominates. An individual expression of experiences which cannot and could not be evaluated or assessed in purely rational or materialistic terms. Romanticism was one of the most unique ism that would most certainly be remembered most.Romanticism started during the time of Neo-Classicism, m separately disliked the view that Neo-Classicism and so they began a new style. Romanticism nourishd human emotions, instincts, over rational, rule based approach to questions of value and meaning in the arts, society, and politics. Romanticism can be charactized by formal stylization the compositional is simplification, and a preference for graphic techniques and expanse s of color. Another thing that in like manner inspired the art movement was the attitude towards the landscape.However romanticism wasnt accepted until 1830. The intention for Romanticism was to create a new world to enter the wreckage of the erstwhile(a) the time for innovation, experiment, new social systems and Utopias, new concepts and morality. A romantic was one who had broken loose from the rigid controls of the past and felt free to move ahead. Romantic artists explored specific values of individuality which Neo-Classicism ignored the values of intuition, instinct, and even the more in accessible aspects of feelings which reach and exceed the boundaries beyond of reason.There were four non art memoir facts that were either influenced or affected the art movement were the American and French Revolutions, the restoration between the Greeks and Turks, and the Age of the Enlightenment. The Enlightenment had a negative effect on the romantics they attacked the Church. The two a rtists that are quite interesting to learn about from this period are Eugene Delacroix and Theodore Gericault. They might not be Michelangelo or Paul Klee or any other big shot artist but they are still artists, artists that have done beautiful work and some most incredible art pieces.Eugene Delacroix, born on April 26, 1791, in the month of the Taurus, in Paris suburb called Charenton-Saint-Maurice. He was presumed to be premature, but some expect that his real father was Charles Maurice de Talleyrand, or else of Charles-Francois Delacroix. However Delacroix turned a blind ear to them for he believed that Charles-Francois was his true father. He showed an exceptional talent for music, for the cathedral who had been a friend of Mozart, Delacroix learnt how to play the piano, violin, and the guitar.He was but nine or ten when according to his friend critic Theophite Silvestre, when he went to Louvre. When he was seven his father died, his mother packed up everything and took Delacr oix and Henriette and left to lively in Paris. His two older brothers were away at war. He was taught by Pierre-Narcisse Guerin and also by Theodore Gericault at Lycee Louis-le-Grand. However he was not on good terms with Theodore who was seven years his senior to Eugene. Eugene had turned a deaf ear to Gericaults injunction from the first time he witness him. He felt an instinctive affinity to Theodores ideas.It wasnt until 10 years later after they met that Gericault died at age 32. His art piece clamber of Dante was debt to Theodore Gericault who he met. Everywhere in his art one can see in the exploitation of the dramatic potential in the waterscape, or in the aim of diagonals to convey the sense of struggle and movement in the form of the figures. The bold emphasis on their musculature is incredible. However the theme is and was a thoroughly sound one. It was free of anything that might rile official dom. After it had been exhibited at the Salon, the French government paid 2,000 francs for it.In his later years he became called a volcanic volcanic crater artistically concealed behind bouquets of flowers or even sometimes called The Great Romantic. He could be a lover of women and a work fanatic, an adept at social trivia and a man of wider ranging erudition not only mastery of esthetics but an impressive grasp of music, theater, and literature. His first foreign jaunt was to England, where he learnt how to ride on horses, which would come in handy for the Moroccan desert. Where he went mostly for politic reasons and not only was it for art it was also to die hard the civilization of Paris.He produced over 100 sketches and paintings of the people, their costumes or just the landscape. He demonically turned out more than 850 paintings, thousands of sketches, watercolors, and drawings of art. In his lifetime he produced more than 20 plant life that were inspired by Shakespeare. He continued to make art till he died for he was trying to reconcile oppo sites to see art as a whole. For part of Eugenes genius laid in his capacity to learn from others. He died in 1863 in Paris, France. One of his artwork titled Orphan misfire at Cemetery which was worked and finished between 1823-1824.Delacroix used oil on canvas with this art. It shows a girl with hair pilled on her head and she is looking to sky. In the background you can just see the church and some crosses. There is a sense of sadness and loneliness in her eyes and her look. Theodore Gericault was born in 1791 into a bourgeois family in Rouen. Gericault moved to Paris as a boy. He has been fascinated by all aspects of equestrian such as races, jump and riding schools. He was also overwhelmingly attracted by the clashes between individuals he investigated their various forms in journeys which in England led him to observe the human deluxe.Theodore was educated in the tradition of English sporting art by the Carle Vernet, and even by Pierre-Narcisse Guerin, who disliked his temper ament but saw a talent in him. He then left and learnt at the Louvre for six years when he realized that he preferred the vitality over the prevailing school of Neo-Classicism. He exhibited his Wounded Cuirassier at the Salon in 1814 and also his first major work The Charging Chasseur at the Salon in 1812. Gericault was a merry, gregarious man whose tastes as a bon vivant did not preclude a deep-seated sympathy for the under dog.He went to Florence, Rome, and Naples in 1816-1817, mostly to escape a romantic entanglement with his aunt. Gericault became fascinated by Michelangelo which helped inspire his art piece the Race of the Barberi Horses. After he went back to France in 1821 he painted a series of portraits of his friend Dr. Etienne-Jean Georgets patients each containing a different diagnosis. Theodore drew his subjects from the crudest parts of reality he visited slaughter houses, morgues, asylums, delving into the morbid events reported in newspapers, observing the devastatin g corporeal strength of animals.Some of his artworks brood of horses, lions, and tigers. Gericault was also one of the first artist to take up the newly invented treat of lithography, producing a serveing of 13 pickes illustrating the life of the English poor. He was in the process of painting new artworks, when his health stroked a final note. Theodore was always riding for his among his passions was horses. He owned them, painted them, and even tamed them. His fatal illness grew on to a riding trip which injured his spine and caused him to waste. He died after a slow period of suffering, in Paris 1834 at the age of 3Art recital Neoclassicism (1750 1830) The term Neoclassicism refers to the upright revival in European art, architecture, and interior design that lasted from the mid-eighteenth to the early nineteenth century. This period gave rebirth to the art of ancient Rome and Greece and the spiritual rebirth as an opposition to the ostentatious Baroque and Rococo art that preceded the movement. Although the movement spread throughout Western Europe, France and England were the countries that used the style most frequently in their arts and architecture, using the classical elements to express ideas of nationalism, courage, and sacrifice.The movement was inspired by the discovery of ancient Italian artifacts at the ruins of Herculaneum and Pompeii. Also influential in the victimization was the cultural studies of German art historian Johann J. Winckelmann who claimed that the most important elements of classical art were noble simplicity and calm grandeur. Neoclassicism emphasized rationality and the resurgence of tradition. neoclassical artists incorporated classical styles and subjects, including columns, pediments, friezes, and other ornamental schemes in their work.They were inspired by the work of Homer and Plutarch and John Flaxmanns illustrations for the Illiad and Odyssey. Other classic models included Virgil, Raphael, and Poussin among othe rs. neoclassical painters took extra care to depict the costumes, settings, and details of classical subject matter with as much accuracy as possible. Much of the subject matter was derived from classical history and mythology. The movement emphasized line quality over color, light, and atmosphere. The height of Neoclassicism was displayed in the paintings of Jacques-Louis David and Jean Auguste Dominique Ingres.

Relationships with Children Essay

whole aimThis unit provides the knowledge and understanding which underpins stiff communion and professional relationships with children, unripe tidy sum and adultsUnit introductionSuccessful relationships have a demonstrable effect on learning and behaviour. Being listened to and responded to by trusting adults fosters active engagement by children and young people and supports the development of curiosity, creativity and resilience, which are key characteristics of effective learning. Adults who demonstrate mutual respect, collaboration and negotiation are supportive role models who have a significant impact on the behaviour of children and young people. Integral to construct and maintaining positive relationships are effective discourse skills. It is also ingrained for those working in support roles in crops to know thelegislation and policies and procedures for confidentiality and sharing information. This unit provides the essential knowledge and understanding requir ed for working in support roles in schools.Learners go out examine the principles of building positive relationships with children, young people and adults. This includes considering reasons why effective communication is important and the effect of social, professional and cultural contexts on communication. Communication difficulties are examined and bookmans find out how to accommodate communication to meet individual postulate including how to deal with disagreements with children, young people and adults are studied. The legislation, policies and procedures relating to confidentiality are examined and why children, young people and adults need reassurance about confidentiality are studied. Learners will also consider situations where confidentiality must be breached.This unit applies to whole support staff roles in schools and is particularly capable for those preparing for working in schools and those new to working in schools, including parent-helpers and other volunteer s.Learning outcomes and assessment criteriaIn order to pass this unit, the evidence that the learner presents for assessment need to demonstrate that they can meet all the learning outcomes for the unit. The assessment criteria determine the standard required to achieve the unit. On completion of this unit a learner shouldUnderstand the principles of developing positive relationships with children, young people and adultsHow communication supports positive relationships benefits eg shows respect for individual, values diversity, builds trust, demonstrates genuine interest, respects privacy, encourages autonomy, supports learning, enables effective teamwork, enables negotiation, reinforces self-esteemPrinciples of relationship building ways to build relationships eg recognise the uniqueness of everyone as an individual, honesty, dependability, integrity, confidentiality importance of relationships for learning know role and responsibilities, how own role relates to colleagues respec t the skills and expertise of others contribution to effective teamwork follow organisations expectations and procedures for good working relationships relegate effectively eg keep colleagues informed, use agreed lines of communication, maintain confidentiality know own role in relation to parents differences among professional and personal relationships contribute to every Child Matters OutcomesEffect of social, professional and cultural contexts on relationships and communication eg power relationships, cultural expectations, social differences, prejudice, pre-conception, stereotypingUnderstand how to communicate with children, young people and adultsSkills for communication verbal skills eg form and tone of expression, questioning, confirming, reflecting clarifying meaning, encouraging contributions from others, offer choices non-verbal skills and behaviour eg eye contact, facial nerve expressions, body movement, posture, gesture, muscle tension, touch, proximity, orientation, facial expressions, gestures, active listening importance of contact and cultural differences in interpretation of non-verbal communications empathy eg responding to emotional stateAdapting communication ways eg verbiage appropriate, meaning/message, focus on one issue at a time, do not give mixed messages, match words to body language, open questions, active listening, encourage discussion and debate contexts eg hearing difficulties, children with English as an additional Language (EAL), promote thinking and talking in first languages to support understanding, group EAL learners who lot the same home language Differences context eg communication formal, informal, form of address type of communication eg verbal, language, non-verbal, orientation, confidentiality Adapting communication use of clear speech and plainlanguage different needs eg EAL, hearing difficulty, visual impairment adaptations eg translator/ interpreter, quiet room, hearing loop, signing, BrailleManaging disagr eements behaviours eg keep calm, encourage individuals to articulate their point of view, find popular ground, negotiate a compromise, win-win solutions, support children and young people to deal with disagreements, follow school policy and procedures for behaviour and reporting, restorative justiceUnderstand legislation, policies and procedures for confidentiality and sharing information, including info protectionLegislation, policies and procedures range eg for home country, human rights eg Human Rights Act 1998, Human Rights Act 2004, for safeguarding children eg Children Act 1989, Children Act 2004, relating to freedom of information eg Data Protection Act, Every Child Matters, policies and procedures in own organisationReassuring about confidentiality aspects eg information shared on need to know basis, human right for privacy, protecting information when using social networking sites, buying online, using a mobile phone, procedure in own organisation, whistle-blowingEssentia l guidance for tutorsDeliveryThis unit should be delivered by dint of a combi people of tutor input and active learning experiences. DVDs and case studies will give learners opportunities to link theory to practice. Role play enables learners to develop and action their interpersonal and communication skills. Discussions, peer observations and peer assessment support assessment for learning and contribute to an understanding of the skills required for effective practice.Learners should also be advance to demonstrate an awareness of the importance of communication skills in addressing issues of equality, diversity, and the rights and responsibilities of children and young people. At this level the focus needs to be on understanding the significance of positive relationships in relation to the wellbeing and learning of children and young people and exploring how effective communication enables this. The Emphasis needs to be on understanding the behaviour and communication skills re quired to develop and maintain positive relationships with children, young people and adults and to provide positive role models.Learners should be introduced to why effective communication is important for establishing and maintaining positive relationships with children, young people and adults. How positive relationships enhance self-esteem and encourage learning could be explored through relevant research. The impact of social, professional and cultural contexts on relationships and communication should also be explored. It is essential that learners understand the communication skills needed to establish and maintain relationships. Learners need to explore ways to meet the communication needs of individuals by adapting communication for different ages and stages of development and for different contexts.Learners should be introduced to the current national legislation for confidentiality and data protection which can be accessed from relevantgovernment plane section websites. They should have the opportunity to look at a range of school policies and procedures for confidentiality and data protection and consider how these may impact on working practices. It is essential that learners know the situations when confidentiality must be breached to safeguard children and young people. Learners should be encouraged to share their experience of working in schools through employment, as a parent-helper or work experience.AssessmentThis is a knowledge-based unit. Evidence from workplace performance is not required.Suggested assessment activitiesAssessment will be through tasks, projects and other activities completed individually to meet the assessment criteria. Learners should draw on any relevant practical experience of working in schools but will not be assessed this instant on workplace performance.For learning outcomes 1 and 2, learners could research and produce a guidance document to use for the induction of new support workers in school to help them und erstand the principles of developing positive relationships with children and, young people and adults and the skills they need to communicate effectively. Case studies may be used to support explanations.The document needs to include why effective communication is important for developing relationships, the principles of relationship building, explanations of how social, professional and cultural contexts impact on relationships and communications, clarification of the skills required for effective communication, how to adapt communication to meet the needs ofindividuals and in different contexts and how to manage disagreements with children, young people and adults, explaining reasons for responses.For learning outcome 3, learners could produce a reference document for all school staff giving details about confidentiality and data protection to include legislation relating to confidentiality and data protection, school procedures for confidentiality and data protection, reasons wh y it is important to lull children, young people and adults about confidentiality and why confidentiality may need to be breached.Essential resourcesLearners will need access to legislation for the relevant home nation and examples of school policies and procedures for confidentiality and data protection.Indicative resource materialsTextbooksBentham S A dogma Assistants Guide to Child Development and Psychology in the classroom (Routledge, 2003) ISBN 9780415311083Blake S, Bird J & Gerlach S Promoting Emotional and Social Development in Schools A Practical Guide (Sage Publications, 2007) ISBN 9781412907316 Burnham L S/NVQ Level 2 Teaching Assistants Handbook Supporting Teaching and Learning in Schools, 2nd Edition (Heinemann, 2008) ISBN 9780435449308 Burnham L Supporting Teaching and Learning in Schools (Primary) (Heinemann, 2010) ISBN 9780435032043Burnham L Supporting Teaching and Learning in Schools (Secondary) (Heinemann, 2010) ISBN 9780435032050Dunhill A, Elliott B & Shaw A Effective Communication and Engagement with Children and Young People, their Families and Carers (Creating Integrated Services) (Learning Matters, 2009) ISBN 9781844452651Foley P & Leverett S Connecting with Children Developing functional Relationships (The Policy Press, 2008) ISBN 9781847420589Kamen T Teaching Assistants Handbook NVQ and SVQ Levels 2 & 3, 2ndEdition (Hodder statement, 2008) ISBN 9780340959381Riley P Attachment Theory and the Teacher-student Relationship (Routledge, 2010) ISBN 9780415562621JournalsTimes Education Supplement (TES)42BA029026 Specification Edexcel Level 3 Award/ present/Diploma specialist qualifications in Supporting Teaching and Learning in Schools (QCF) guinea pig 2 June 2011 Edexcel Limited 2011Websiteswww.education.gov.uk/Department for Educationwww.direct.gov.uk/en/Governmentcitizensandrights/YourrightsandresponsibilitiesDirectgovwww.nationalstrategies.standards.dcsf.gov.uk/earlyyearsThe National Strategieswww.tda.gov.ukThe Training a nd DevelopmentAgency for Schoolswww.teachers.tvTeachers TVwww.teachernet.gov.ukTeachernetBA029026 Specification Edexcel Level 3 Award/Certificate/Diploma specialist qualifications in Supporting Teaching and Learning in Schools (QCF) Issue 2 June 2011 Edexcel Limited 2011

Dunkirk and the Battle of Britain Essay

fountains A, B and C all give information about what happened at the battle of Dunkirk and about the evacuation. All three sources were written by British people which means that the sources could be biased or contain incorrect information.Source A was written by Commander Thomas Kerr, a naval officer sent to organise the evacuation. Since the naval officer is British we can severalize that the source is biased. Thomas Kerr starts off by saying What a terrible night that was, for we had got hold of the odds and ends of an army, not the fighting soldiers.- this suggests to us that it was a majestic night, the soldiers they had got hold of were like the leftovers from the battle, they were depressed, hungry and they had low morale we know that this could be true because in the DVD we saw in class called The Finest Hour, a documentary about the evacuation of Dunkirk from a BBC television series, we see soldiers like Peter Vaux who hadnt eaten for 5 days and was very tired. This sour ce tells us that they werent fighting soldiers which we can say is true because if all the suggestions above are true, we can truly conclude that the soldiers werent ready to fight.Thomas Kerr goes on to say There were hardly any officers, and the few present were useless- this implies that there were hardly any officers left because they could have been killed or captured during the evacuation, and for the ones that were their they were probably so taken aback by the events going on that they could no longer instruct. It could also tell us that the officers there were tired or injured, so they couldnt do much. This could be biased because Thomas Kerr could be trying to make us think that the officers were useless to try and make him or other naval commanders tactual sensation good.Thomas Kerr then says but our promise of safety, and the sight of our naval uniforms, resorted some(a) order to the rabble- this tells us that the naval forces was promising the soldiers safety and tha t their glorious uniforms resorted some order to the rabble, this can be seen as biased because Thomas Kerr is making us think that the navy was powerful and saying it as if though the navy were the leaders, he himself is a part of the navy and just wants to make them look superior and heroic. Thomas Kerr lastly says Their faith in the navy was pathetic we could unless do our best.- this suggests that the soldiers didnt really believe in the navy that they thought of them as they did everyone else, it then suggests that they could only do their best.Overall, this source gives us a messiness of information on what happened in the evacuation of Dunkirk although quite a bit of the information is biased, in favour of the British and the navy there is some justice in the source.

Marketing Mix Essay

1 Research Braaap OrganisationBraaap designs and test the braaapster range of superlite bikes here in Australia. Their passion is superlite horseback equitation and racing. Braaap was founded by brad smith in Tasmania, Australia and has now gr avouch into an international success and family fear, the braaap family.The braaap family includes their pasisonate franchisees who be the pioneers in developing the the superlite industry, the braap retail experience, the braaap club and community group and the club tracks + complexs in their regions. the braaap retail c at one snippt descent has been awarded some of the luxuriouslyest honours in business including 3x Australian Specialised sell business of the year, this couldnt happen if it wasnt for the team of citizenry who work ein truth twenty-four hours to build our sport, the braaap staf2 pick out the key characteristicsThe crossings s venerable in the Braap broth turn out the characteristics to ensure the highest quali ty in the macrocosm. The patsy is complete approximately Australia as the braggygest store online in the marketplace. They prevail partners around the world which suffice them to develop their newfound products and exclusivelyow them to sell products from other astronomical posts around the world. A big store online with 4 big stores around Australia which state the trump out equipments for bikes around the world, highest quality, the best designs and punctuates stag themselves the biggest business in Australia in that proper(postnominal) market. The Braap firebrand is tot all in ally loyalty and their clients can trust in it. Thats why they argon the save brand in the planet that offer a lifetime guaranty for their products. They make several tests in their equipments and ensure the durability, occupational health and safety issues. Furtherto a greater extent, they offer a big frame of sizes, colors and other factors which may influence the clients to b uy their products, there ar more than 700 parts to be exchange amidst different categories* 50cc dirt bikes* 88cc dirt bikes* 125cc dirt bikes* 140cc dirt bikes* 150cc dirt bikes* 160cc dirt bikes* 187cc dirt bikes* 200cc dirt bikesEverything amidst the best brands of the market, which includes* professional personTaper* Renthal* Pro Circuit* Daytona* Elka* Marzocchi* SM Pro* Bel Ray* Castrol* Unit* Fox* coat Mulisha* Dickies* Jet Pilot* Famous* Electric* Afends* Hart & Huntington* Loose Kid* Osiris* Armourdillo* Envy Scooters* We The People BMX* suffer Bike Co* Madd Gear Pro* Penny Boards* Pro-Tec* Fox* Oakley* One Industries* Ogio* Fist* Thor* 661* Go Pro* Smith* EVS* Leatt* OnealBraaap serve * -5 step learn to ride for all ages* -Test ride* -Action sports* -Fashion* We provide training and how riding and bike maintenance in our braaap university. Braaap university is committed to educating and training dirtbike owners about their motocross bikes and well as educating wad that are thinking of buying a dirtbike so that they can learn to ride their dirtbikes in the safest, fastest and closely professional manner possible as well as understanding the critical factors you must know about what makes a truly well built mini motocross bike before you buy one. In the braaap university you can join and nab access to the incredible range of training for free , it takes nonhing more than a few seconds to get instant access to these video training sessions, the free members training includes counseling from the worlds top riding coaches and riders on how to ride your mini motocross bike in all track conditions and then braaaps head mechanic is going to take you step by step on how to notion after and maintain your dirtbikes for maximum performance and longevity.3 Review worth policy and analyse pricing variablesProduct line, setting prices amid product line items is one of the strategies that Braaap uses. Using high-low pricing is a near(a) technique to attack the market of premium motorcycles equipments, offering Braaap a higher or same price than the competitors, but its given a promotion relative a launch of Braaap into the Australia market, handle the lifetime warranty. This reach can bring new clients and hap the old. Another strategy used is the Product Bundles, which means that clients that make big purchase get a discount making it better than buying individuals equipments. Using the Market-Skimming, Braaap ab initio sets high to skimrevenue layer-by-layer from the market. They have the image and the quality which they can afford and safeify the high price, once their products are the best in the motorcycles equipments, the latest technologic and the biggest company in the Australian market.4 break down the impact and the importance of the elementsA The publicityal MethodsBraaap is the largest moto fashion retail in Australia.Braaap has been associated the brand in some(prenominal) an(prenominal) different cham pionships around the world. All the main events which regard their products, the Braaap attempt. It does not matter if they entrust sponsorship a tourney or a competitor, but the Braaap will be there. It will impact directly in the market, once people will see the brand everywhere with the best athletics and the best tournaments. as well they have associated their brand with partners around the world that will make Braaap stronger. Also they produce a catalogue periodic to verbalize the costumers the news about the market and the new products of Braaap. The company is al steerings in contact with the client, it makes the brand reliable being a good partner of your costumer. The methods used by Braaap is getting good results, the brand is recognized outside Australia as well. It means that Braaap is on the top of the market and competing with the traditional and biggest brands around the world.B- The take of DistributionThe products and the services are distributed electronical ly, where the costumers can buy online on the website or in stores located crosswise Australia.5 Braaaps potencial customer base and key pressureBefore marketing your products and services it is grand to define your customer base or target market. Braaaps clients are people who love motorcycles whatsoever if it is professionally or just a sport on free time. There is a huge difference of ages between the customers of Braaaps, they have equipments for all ages, no matter if you are 4 years old or 60. But the biggest slide of braaaps clients are young from 20 untill 35 years old. Those people practice motocross as hobby and lifestyle with a lot of passion. They consume a lot of equipments and they are always trying to get the new products and technologies. A variety of students, professionals and retires include the characteristics of braaaps costumers. Unfortunelly for Braaaps business totally men used to practice this diversity of sport, there are few women around the world but it is incomparable with the numbers of men, no draw outions anywhere in the Earth. Braaap knows it and they have started a strategy to get more clients. They have a program called Learn to ride in 5 steps where they deficiency to attract new participants of the modality.This program have been well viewed round Australia and bring new clients all the time. As target, Braaaps business is trying to get more children and women that could take up the motocross as hobby or sport and keep practicing and being a Braaaps client for a long time. Also the lifecycle of the motocross is very short due to the risk of the practice of this sport, especially if you ride very often. As a result, the clients neediness to get or swap parts and equipments constantly which is a very good point for Braaaps business. It keeps their clients aware and in contact with the store whole lifecycle. Braaaps stores have segmented their business since they were just an online store with few equipments and brands . Beyond sell parts of motorcycles, Braaap starts to sell cloths and all equipments from many different brands. This pull through spread out the business and increased the profitability.6 Components of the Marketing MixThere are four-spot grassroots elements that involve the marketing mix. Theses elements are tactical components of a marketing plan and are referred to as the four Psof the Marketing Mix. Product, price, place and promotionProductQuality and Variety A huge variety of motorcycle equipments and different brands. They are the latest and highest quality in the world. It is possible to find everything for your bike, cloths, protections and others. Design and sizes A lot of designs, sizes and color, even if it is not a Braaaps product, they offer other brands to satisfy the customer require and bit by bit introduce their products in the market. Brand Braaaps store is already a reconised business in Australia, the biggest store online with more than 700 parts between d ifferent brands and equipments. Currently, they have started to export their own products for other countries where they have got partners same Italy, France, Germany and USA. Warranties they are the only store which offer a lifetime warrantyPriceList Price The price of their products are not cheaper because all equipments are the latest engineering science in the world with the best performance and highest quality. How they have products from many brands and all kind of products that include since your boots until your motorcycle the price is variable according to what equipment the customer need. Anyway, the variety that the clients can find in the store makes it the best place to shopping in Australia and sometimes abroad. Braaaps store offer an affordable payment plans tailor to the clients. Discounts Braaap offers an especial discount for big purchases, how bigger is the purchase bigger will be the discount. Credit ground The payment plans can start at as little as $3 a day with no deposit required. We have many different payment options that we promise will suit you.PromotionAdvertising Braaaps promotion has been very effective around the world. The brand is attempt to many different tournaments and magazines in Australia. This promotion reverberated very well between the clients, once it makes them buy in Braaaps store and come back later. The quality and durability of the equipments give to Braaap a safety merge of risk. Personal merchandising Also they have marketing actions that help them to sell more a get more clients, like the Learn to ride in 5 steps. Direct Marketing Braaap produces a catalogue monthly with the news about their business and things which may get the solicitude of their clients.PlaceLogistic Management Braaaps store online cover whole Australia, which is making the dispersal easier in the Australian territory than in the othercountries. As Australia is one of the largest countries in the world, the distribution is done by a irplane, trucks and boats. It depends what is the customer inevitably. Customer Service The 3 stores around Australia help to cover everywhere and try to deliver the goods as fast as they can. The distribution for other countries is very hard once Australia is isolated from any other country in the world, except for New Zeland which is very close. As a result they do not export a big quantity of products but it will increased in few years according to the forecast in the last marketing plane done. Also there are other two Ps that were not mentionedPeople Braaap business has some relationships around the world, in France, Germany, USA and others countries where they share the friendship and information and help each other to develop better products for their clients. Process It is the development in Braaap business to achieve their objectives. A market plan to get their new clients like woman and children. A specific process to show how they will achieve their goals.7-Identify exte rnal environmental factors-StrenghtsThe company has a strong name in the market, however, we have a world class product. The innovation of our product mix, lines up our typeset as a brand and inline with our electric charge to make Motorcycling more well-disposed.-WeaknessPricing strategy should be a weakness because entails reacting to market conditions and tend to vary.-ThreatsThe growth of the competitors in the motor bike market.-OpportunitiesInnovation of the marketing mix with accessible price.8-Identify consumer priorities, needs and preferencesMost of the consumers prefer reputed companies with good quality. The company can reach the consumer needs with low price and accessible locations to distribute the products. The consumers prioritize friendly priceCustomers always appreciate assistance and easy access to information about products and services.9-Evaluate new products or servicesAs a growth company, Braaap consist in tuning, improving, testing, criterion and impleme nting new marketing activities. The company does not have specific target market, our goal is to achieve all the gender and ages.One of the most exciting innovations at braaap is the Launch of the braaap silent. Braaap is one of the first petrol establish motorcycle manufacture to launch an electric powered bike off the production line.This is an innovation to the product mix of the company that lines up beautifully the company position as a brand and inline with our mission to make Motorcycling more accessible and more fun. The braaap Silent is the ultimate in accessibility and has been sold in Australia and USA.10-Assess the marketing mix in relation to the organizational, strategic and operational marketing objectives Pricing is an heavy strategic marketing issue because it is related to product positioning, as pricing alone can make other marketing mix elements such as product features, distribution, and promotion. Frequently depend on the branch a product is, new products of ten require different pricing strategies than established products or good products. Lower price should be a successful strategy in that customers cannot readily compare prices with inscrutable and contingent costs.11- ReportBraaap is an Australian company which operates as well in USA producing dirty bikes for all ages and gender. It is a company that provides good conditions for the consumer buying their bikes with stores located around the country and online options to choose the best way to obtain a bike. The main characteristic of Braaaps is to sell products for dirty bikes with the highest quality in the world. The brand is known across Australia as the biggest store online in the market. Connected with partners around the world that provide to them the infallible support to develop their new products. In the Braaaps store, the costumer can buy equipments from the best brands around the world which multiply the number of choices for everyone. By the way, the prices are not low otherwise they could not offer a highest quality in their products. However, Braaap has a unique promotion that makes the difference in this market, Braaaps is the only store which provides a lifetime warranty for their customers. If we think that this sport has a very high risk, this kind of promotion is very good for their image in the market. Braaap has created their image through many kind of events which involve motorcycle, sometimes sponsoring athletics or tournaments around the world.Also they produce a catalogue monthly to keep their clients aware about what is changing or the market news. Most of the Braaaps clients are young people between 20 to 35, especially mans, due to the practice of that sport. Anyway, they are trying to get more attention from woman and child. Braaaps offer a program to learn how to ride and other events to entrencher the customer that strength not like this sport or lifestyle. Braaaps stores have segmented their business since they were just a n online store with few equipments and brands. Beyond sell parts of motorcycles, Braaad starts to sell cloths and all equipments from many different brands. This action expanded the business and increased the profitability. A huge variety of equipments, not just parts of motorcycles but cloths and accessories from many different brands are an important turnaround of Braaaps business.Even if the prices are high, does not matter because the quality, design, options and a reliable brand make the difference in the market. Braaaps cover whole Australia and export for other countries around the world, their online store is well viewed for everybody and their promotions are always very effective. The marketing mix is open their eye for business and they are trying to leave the equipments more accessible for all public otherwise the competitors are growing up quickly and getting a good slide of the motorcycles customers. The clients like when the company has a nice reputation in the market and when that brand is attempt in the events between sport, media and entertainment. It makes the public remember their brand as a good position which care about their lifestyle. Also the clients would like to get easy access to store to solve their enquires, and keep clear the information and services between company and customer. One of the innovations at braaap is the Launch of the braaap silent.Braaap is one of the first petrol based motorcycle manufacture to launch an electric powered bike off the production line. It means that Braaaps stores are trying to find a way out of the saturated market and at the same time renew the concept of motorcycles around the world. For while, it is just available in Australia and USA but it will be everywhere soon. In conclusion, Braaaps business is given more attention for the price due to the knowledge that price could influence directly in the other points of the marketing mix. The lower price is always a good option but in this case would n ot be a good position if we consider that Braaap works with best brand around the world and offer only highest quality products. It is recommended that Braaads store keeps working well, trying to get the best for their clients and always investing in new products and partners which will make them stronger than ever.